Mazda MX-5 Miata RF In-Dealership Poster
My role and objective was to design an in-dealership poster for display across Mazda dealerships throughout the United States, from initial concept through final production. The poster highlighted the launch of the all-new 2018 Mazda MX-5 Miata RF and built upon Mazda’s highly successful 2018 “Quotes” campaign, featuring authentic testimonials from real Mazda owners. I was responsible for the design and creation from start to finish.