2020 CX-5/Mazda6 Accessories Photoshoot

My role and objective was to art direct and produce a comprehensive library of accessory and merchandise assets for the 2021 Mazda6 and CX-5. A suite of 25 assets was created and implemented across multiple channels, including brochures, website OLA and VLP, social media, email, and CRM communications. I led art direction for the photoshoot from pre-production through final retouching, ensuring visual consistency and alignment with Mazda’s brand standards while collaborating with Anton Watts and Curve Digital.