Disney Mickey 100 Anniversary

The objective of this pitch was to develop creative concepts for the upcoming 100-year anniversary of Disney’s Mickey Mouse. Collaborating with a team of five other designers, we produced six distinct concepts. This particular idea centered on a timeless journey that chronicled defining moments throughout Mickey’s remarkable history and celebrated how he has been seen through generations and felt forever, honoring his enduring impact across time.

The second concept for Mickey’s 100-year anniversary centered on the idea of a character lasting forever. It begins with Mickey reflecting on the world he has helped create, a legacy that continues to inspire generations. The iconic silhouette of his ears becomes the focal point, seamlessly transitioning into black and white portrait-style imagery of beloved actors and personalities from around the world who share a connection to Mickey, giving the concept a timeless and enduring feel.